Wash by amika The Kure Repair Shampoo 300ml

Product Information

innovative bond cure technology - packed with bond cure technology, this shampoo targets the most abundant bonds in your hair, which break the most frequently during daily wear + tear. Committed to creating formulas that fit your values, all amika products are cruelty-free, held in 100% recyclable packaging and made with 90%+ post-consumer recycled plastics to reduce virgin plastic production.

A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet! Before this I always used very moisturising shampoos which made my curls very fluffy so I decided to try this shampoo as it has protein in it and my curl definition has come back! we also recommend cocktailing mixtape toning drops with the kure conditioner for added toning benefits. It doesn't cause my super-sensitive scalp to itch, and has a nice, fresh scent that I have had no trouble with even though i'm allergic to many fragrance-added products. Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform - Provenance - to cut through the industry 'noise' and equip you with key facts that matter.I’m going to alternate between this and my moisture shampoo to avoid a protein overload, but wow this stuff works wonders! we’ve replaced keratin with hydrolyzed quinoa, a vegan protein, so the new kure collection is 100% vegan + does not build up on hair when used as directed. other bond building products on the market target less common types of hair bonds that may not require as much repair from different kinds of damage. A: we upgraded the new kure bond repair shampoo + conditioner with a stronger formula that includes bond cure technology + vegan proteins. Boasting 10 collections that yield top-notch results – whatever your wishes – this indie brand is the stylist-slash-saviour of your hair dreams.

A: the bond cure technology used in the kure bond repair shampoo is a proprietary blend of ingredients that are meant to target hydrogen bonds, the most abundant bonds in your hair which are most prone to breakage. A: the bond cure technology in the kure collection is formulated to target hydrogen bonds, the most abundant bonds in your hair. Founded by industry outsiders in Williamsburg, Brooklyn in 2007, amika prides itself on celebrating all hair types, textures and styles. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.this shampoo's luxe lather gently cleanses while working to repair, strengthen + bring dry, damaged hair back from its breaking point. made especially for those looking to strengthen hair + reduce breakage due to everyday heat damage, environmental stressors, + chemical treatments.